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发布于:2018-12-20 11:24

【名师观点】王婧:论新时代我国文化产业政策转向


  :由我国文化产业近20年的发展历程看,伴随着国内外环境变化,文化产业政策持续调整是保障文化产业健康发展的内在要求。需在未来进行文化产业政策转向:政策调控手段由行政干预转向市场调节,政策支持方式由财政补贴转向普及艺术教育,政策关注重点由消除城乡二元结构转向兼顾消除城市新二元结构,以及政策实施方式由“自上而下”转向融合社区文化治理。

关键词: 新时代;文化产业;政策转向

 

Policy innovation to push healthy development of cultural industries in China’s New Period

Jing WANG

(School of Media and Communication, Shanghai Jiao Tong University, Shanghai 200240, China)

  Abstract: Policy innovation is inherent demand of pushing healthy development of cultural industries in China’s New Normal’. The transformed demand is proposed to push healthy development of cultural industries: turning investment-driven into demand-driven, turning economic performance into social impact, turning manufacturing into sale and creative, turning extensive growth into intensive growth. Therefore, four innovative measures are proposed in view of sociology, including: policy control is shifted from administrative intervention to effective market mechanism; policy support is shifted from fiscal subsidies to universal art education; policy focuses is shifted from eliminating the urban-rural dual structure to combining eliminating new dual social structure in cities; policy assessment is shifted from economic evaluation to social participant, as well as policy enforcement is shifted from ‘up-to-down’ to integrate into community cultural governance.

KeywordsChina’s new period; Cultural industries; Policy innovation; Healthy development


论新时期我国文化产业政策转向-探求录用-王婧.pdf


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    作者简介:王婧,万博体育维护时间文化产业与管理系,副教授。上海交通大学安泰经济与管理学院管理学博士,芝加哥大学访问学者;研究论文曾被人大复印资料(文化创意产业)、新华文摘全文转载。研究方向:国际文化贸易与政策;城市文化空间;文化(产业)发展指数;主要讲授课程:国际文化贸易研究、文化政策分析、文化产业学;邮箱:jingwang@sjtu.edu.cn